We provide professional media planning and buying services to help our clients achieve better business success.
Our Approach
To cooperate with influential media and effectively communicate our clients’ ultimate objectives to their target audience.
To provide customized services and highly professional management.
To ensure quality services with timely adjustment and control.
Service Progress
Market Research
Demand and Supply Survey
Target Consumers
Potential Market
Tailored services for brand positioning, brand development and media campaign
Concrete Case
I. Market Environment in China
1-China’s GDP Index
2-Relevant industries
II. Domestic Market
1-China’s market environment
2-Consumer segmentation
3-Demands for brand products
4-Consumption habits analysis
5-Prospect of brand market
6-Industrial competition analysis
7-Major competitor analysis
8-Report
Competitors Analysis
Based on comprehensive and professional data analysis, targeted to brand competition environment, we fully prepare personalized media and promotion plans so that our clients’ brands will be efficiently built and promoted, and market share can be timely seized.
Media Relations
2004-2020
Acting in concert with brand promotion activities of well-known Swiss watch brand OMEGA, we have been launching media campaigns in domestic mainstream media which covering business, fashion and travel magzine since 2008. In the same year, we have taken over the AD editorial writing as well as proof reading for OMEGA magazin Lifetime.
2004-2020
With our tailored media planning and buying services, Reda, the prestigious Italian fabric brand, has made impressive appearances in most international and national magazines, thus successfully established itself as the most recognized fabric suppliers for Italian ready-to-wear in domestic market.
We also produced Reda’s seasonal advertisements, PR publications and inserts to effectively seize market share.
2004-2020
2008 / Effective advertising campaign for Swarovski print (magazines and newspapers in most metropolitans and second-tier cities nationwide)
Financemedia
With the professional media buyer team, Finance Media provides the top customized media promotion plan service covering all channels including television, radio, printings (newspaper and magazine), website, outdoor, and micro-blog, etc.
In addition to offer basic service which includes advertorial writing, text translation, layout design and file transfer, regular service which includes preliminary communication (e.g. media invitation, photo shootings, and press release confirmation) and follow-ups (e.g. media clipping and media analysis), we also provide the customized service such as media protection, competitor’s analysis, event tracking and media benefits etc.
HQ in Shanghai, FM also has branches in Beijing and Guangzhou with the business scope covers all over the country to ensure the perfect integration effect of highly service speed, completely information delivery and visually news control.
